It’s amazing how much I have learned in a very short time about successful copywriter after reading books from great copywriters:
- Ogilvy On Advertising
- The Ultimate Sales Letter by Kennedy
- Words That Sell
- Tested Advertising Methods by Caples
They show you the formulas over and over again in these books and focus on the important stuff that makes the bank balance nice and fat. It’s not magic or artsy writing that make the cash registers ring, it’s simple stuff that’s as easy as [click to continue…]
I was buying a bunch of groceries last-night at Trader Joe’s and struck up a conversation with the girl at the register ringing up my groceries about smoothies.
A little back story about my current smoothie ritual. I have been having smoothies pretty regularly for breakfast for the last month and been doing the same old banana strawberry deal and was aching for something new, enter the Trader Joe’s cashier!! She was telling me that while she was in Australia her roommate made her an amazing smoothie which was a little hearty and totally delicious, her secret ingredient was oats (like oats for oatmeal), I tried it this morning and it’s amazing, and on top of that I have oatmeal every now and then and don’t like the instant kind so I buy the whole oats that take a little while to cook. No more cooking oatmeal, I just popped about two tablespoons of it raw into my smoothie and it was super.
More smoothie experimenting and expansion of my smoothie repertoire to come!! [click to continue…]
Just a quick update about my Ngondro practice. I just broke the 36,000 mark with prostrations and feel great, nowhere near enlightened yet, but the thing about enlightenment is that I hear you are always a moment away from it as well. Quite an interesting set of rocks to be between.
Hot summer, Hot apartment (which I am moving from soon…), Prostrations, and a Furry Persian-Jew can only equal one thing….
LOTS OF SWEAT! But as the booklet says, “there’s no way around the sweat”, but lets avoid the blood and tears.
Beverley here I come!! Again…
Everything at Karma Guen has the potential to be joyful and the saying here is that “everything is possible”. On top of that every encounter you have with someone from so many different places has the potential to be a spontaneous transmission of dharma, the sangha is amazing here and full of energy and teachings, it could be while working together, meditating together or over a drink (alcohol or not!) at the Cafeteria!!
Speaking of amazing things, the stupa at Benalmadena is amazing and huge, we received the initiation for the Buddha of Long Life (Amitayus) from Jamgon Kongtrul rinpoche as well as the superbling one for [click to continue…]
I decided to go forward with this blog and run with it. My thoughts will be random and scattered, I will throw everything at the wall and we can see what sticks.
I arrived in Karma Guen a few days ago, the flight was direct to Malaga and it was an easy flight, the sweet girl at the ticket counter took it upon herself to move my seat since she said I would be sitting between a baby and I’m assuming her mother. Oddly enough I totally crossed paths with the lady at the ticket counter, but can’t place where, I’m thinking high school or Nassau Community college, her name was Elaine and I will be searching my yearbooks when I get back home. Back to the story, instead of being between a baby I was within earshot of 3 babies that seemed like they had organized shifts among themselves to take turns crying, but one baby was pretty cute and had a curly mohawk, so no hard feelings. Seriously though, the flight was great, I had my favorite plane beverage, bloody mary mix, it’s like tomato juice with a KICK!!
As we descended 7 hours later to land in Malaga I got to witness the beautiful southern coast of Spain, when I got a little closer I saw a [click to continue…]